Toronto '09 Winners
Best of Festival: LILI and PIERROT
by Cecile Vuaillat
This year's top honour was awarded to Cecile Vuaillat for the raucous adventure, LILI AND PIERROT.
Made-for-Mobile Challenge: POTHOLES
by Maya Bankovic
Winning the inaugural Toronto Made-for-Mobile Challenge, local director/cinematographer Maya Bankovic took home a cheque for $2,500, generously donated by the City of Toronto. Her beautifully nostalgic piece, POTHOLES beat out runner-up Ben Murray's CHASEISM.
Excellence in Animation: SMILE
by Christos Tsirbas
The award for excellence in Animation was received by Toronto filmmaker, and previous Mobifest award-winner, Christos Tsirbas, for his upbeat time-lapse, SMILE (Canada)
Special Jury Prize: TWINS
by Peter Vadocz
the Special Jury Prize was captured by director Peter Vadocz for the compelling and poignant, TWINS
Shot on Mobile: CELL PHONE MEMORIES
by Leandro Martins and Marcio Soares
The unique Shot on Mobile award went to co-creators Leandro Martins and Marcio Soares for their telling day-in-the-life piece, CELL PHONE MEMORIES
Toronto Mayor Announces Mobile Challenge
Mobile News
A Graphical Introduction To The Mobile...
14 August 2010, 5:43 am
An interesting article appeared last week in the Promotional Codes website (a leading vouchers website in the UK) about mobile coupons. In order to show the overall development of mobile coupons in the US, they put together what they call an “Infographic” which explains various key...
LBS Set To Take Over Local Media?
13 August 2010, 11:33 am
Last week an interesting article was published in Media Post suggesting that LBS was set to increase its share of local advertising spend substantially over the next few years. The article, contributed by Dave Morgan, CEO of New York Based TV marketing agency Simulmedia and previously founder...
Mobile Games: Who Are The Users?
13 August 2010, 6:07 am
One of the hardest things to judge is who your users are, but a recent survey of Mobile Gamers by Buzz City sheds some light on this all important question. The survey was conducted during May and June 2010 and involved almost 1,500 consumers from 10 countries in the top 20 traffic generators...
Despite Critics, Proximity Marketing Is...
12 August 2010, 11:37 am
Bluetooth-based proximity marketing has occasionally been criticized as being intrusive, as Bluetooth “invitations” are sometimes sent without a consumers request. However, recent figures from proximity marketing firm FuturLink demonstrate that Bluetooth marketing can lead to very...
Mobile Gaining Traction With Ad Agencies!
12 August 2010, 10:12 am
A recent survey by media buying software company STRATA has shown that the growing popularity of smartphones is leading to an increased interest in mobile advertising from Advertising Agencies. According to the survey, nearly one-third of advertisers say that mobile advertising is the focus of...
Google Raises The Bar With Location-Based...
10 August 2010, 4:16 pm
For a company whose roots are firmly in the fixed internet, Google has been consistently aggressive at supporting mobile based services. In particular, they have spent a lot of energy working to make mobile search as relevant as possible to a consumer’s mobile needs. In line with this,...
Apple Adds iAds for Developers
10 August 2010, 9:21 am
Apple launched their iAd mobile advertising platform with much fanfare a couple of months ago, and has spent a lot of effort getting major brands to support it. (see First iAd Campaigns Come To iPhone) Now, Apple has made the iAd platform available for app developers who wish to generate leads...
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